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As ecommerce brands grow, many operational issues appear to be fulfillment problems. Orders are delayed. Inventory runs out unexpectedly. Customers ask where their packages are. Support tickets increase. However, in many cases, fulfillment is not where these problems begin. They start much earlier in the supply chain. At TESEN, we've observed that many growing Shopify brands initially focus on imp...
When ecommerce brands discuss inventory planning, the conversation usually focuses on forecasting sales. Questions like these often dominate the discussion: How many units should we order? When should we replenish stock? How can we avoid overstocking? These are important questions. But they are only part of the picture. At TESEN, we've found that successful inventory planning isn't simply about pr...
Ask most ecommerce founders what makes a great supply chain, and you'll probably hear the same answer: "Fast shipping." Fast delivery is important. Customers expect it. But speed alone rarely creates a resilient ecommerce business. At TESEN, we've found that the strongest fulfillment operations are built on better operational decisions—not simply faster shipping. The decisions made long before an ...
For many ecommerce founders, choosing a supplier often begins with one question: "Who offers the lowest price?" Product cost is important. However, as Shopify brands grow, many discover that supplier relationships create far greater long-term value than small differences in pricing. At TESEN, we've observed that successful ecommerce businesses are rarely built on the cheapest suppliers. They are b...
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