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For many ecommerce brands, product sourcing and fulfillment begin as separate decisions. A sourcing agent or factory helps find and manufacture the product. A warehouse stores inventory and ships customer orders. At a small scale, this can work. But as Shopify and DTC brands grow, the gap between sourcing and fulfillment often becomes an operational weakness. Production timelines change. Supplier ...
For many Shopify brands, the first reason to look for a fulfillment agent is simple: There are too many orders to manage manually. The brand needs someone to receive inventory, store products, pick and pack orders, and arrange shipping. At an early stage, that may be enough. But as an ecommerce business grows, fulfillment becomes connected to much more than order processing. Inventory needs to be ...